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I am a professional writer, skilled in engaging audiences in various industries through online platforms; developing relevant and special themed content to attract readers; creating email marketing campaigns to disseminate relevant information to specified groups; drafting of professional correspondence, newsletters and press releases; and producing web and brochure content.
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Recent events have caused major changes in our daily lives and the ways we interact with each other. To continue with a level of engagement and learning, LWSC is launching the LWSC Virtual Learning Environment. This pilot program will enable us to continue to connect with one another and enjoy LWSC classes while we are social distancing.
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One of the goals listed in the Lou Walker Senior Center strategic plan was to apply for accreditation, and part of the process was to publish an annual report. The center had never published one before and an outside consultant was tasked with drafting the report. The consultant’s draft was 10 pages full of words with minimal white space, and none of the contentaccurately portrayed all that had been accomplished that past year. Knowing the importance of presenting information in a way that is aesthetically pleasing and provides the information it is intended to, I knew that I would need to make the information concise, include more statistics and make them stand out above all the other text, organize the content in easy to understand categories, rewrite all content, and get straight to the point on the facts.
The result was a document that accurately and succinctly captured the center’s accomplishments.
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The purpose of the HS Senior Center Reopening Communication Plan is to outline how center reopening information will be delivered to HS staff, center members and the general public.